Vision

Excellence in education and scientific research in the fields of Business Intelligence and Business Analytics to enhance competitiveness.

Mission

To prepare leaders in the field of Business Intelligence and Business Analytics through applied technological education, enhancing research expertise, and achieving excellence and sustainable societal advancement locally and globally.

Goals

• Equipping students with fundamental knowledge in data management, data analysis, and Business Intelligence strategies to support decision-making within organizations.

• Building scientific knowledge in technological tools and software used in Business Intelligence, including data warehouses, data analysis and mining, and data visualization.

• Developing students' decision-making and critical thinking skills to align with the modern strategic and managerial objectives of organizations.

• Preparing graduates to collaborate effectively across various business functions and leverage data analytics to develop and guide strategic business initiatives.

• Ensuring students understand the ethical implications of data management and their ability to apply ethical considerations in data-driven decision-making.