Towards leadership, innovation and competitiveness in the field of multimedia and its applications.
Create a learning environment in the field of multimedia that supports leadership, creativity in development and community service.
o Developing the study plan in line with the requirements of quality assurance and the labor market.
o Embodying the concept of corporate governance through teamwork and integrity in decision-making.
o Continuous updating of teaching methods in line with developments in the fields of multimedia.
o Employing the results of scientific research in applied fields according to national priorities.
o Preparing competencies that are specialised in multimedia, and who capable of creativity and excellence.